ProdMod: New Discounts Available on MoneyGuard Market Advantage

Lincoln is excited to announce that effective Oct. 11, 2021, all eligible standard Lincoln MoneyGuard Market Advantage® cases will now receive the Couples Discount underwriting class, regardless of status, until Dec. 31, 2021. This enhanced underwriting program improves pricing up to 10% and increases value, supporting our commitment to helping our partners grow their business and reach new customers.

Case Submission Guidelines & Eligibility

• Lincoln MoneyGuard Market Advantage cases only. See exclusions, below for additional details.

• New policy submissions must include an illustration with the Couples Discount selected.

• Cases in a pending status as of Oct. 11, 2021 are eligible. In order to qualify and apply for this program, a revised illustration with the Couples Discount selected will need to be submitted.

• Cases placed inforce prior to Oct. 11, 2021, are not eligible.

• MoneyGuard® iGO eApp and traditional application submissions are eligible.

• In order to receive the enhanced underwriting Couples Discount, cases must be placed inforce, or 1035 exchange initiated, by Dec. 31, 2021.

Exclusions

Not eligible for the expanded Couples Discount program:

• State of Washington

• Lincoln MoneyGuard® III (2021)

• Lincoln MoneyGuard® II 2020 in California

• Lincoln MoneyGuard® II NY in New York

Transition Rules

• In order to qualify for the Couples Discount enhancement, all cases eligible for the Couples Discount must be placed inforce, or 1035 exchange initiated, by end-of-day Dec. 31, 2021.

• For placed business, normal internal replacement guidelines apply. Rewrites will not be accepted.

• Ensure that you are appropriately licensed and credentialed. Clients of financial professionals who are not properly credentialed to solicit business when the paperwork is submitted will be subject to the product in effect on the date when the financial professional becomes properly credentialed and resubmits the paperwork.

• Once an application is submitted, the Personal History Interview (PHI) must be completed within 60 days of submission. In addition, the case must be placed within 90 days of the PHI as long as the 90 days don’t go past Dec. 31, 2021. If these conditions are not met, the case will be closed out. If a case is reopened, a new Part 1 must be submitted, and the case will be subject to the product available and marital status at that time.